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  • The Chancellor Rishi Sunak visits The Royal Docks
    DUKAS_119999401_EYE
    The Chancellor Rishi Sunak visits The Royal Docks
    The Chancellor Rishi Sunak visits The Royal Docks in London as he announces a new Freeports strategyUK.Rishi Sunak is a British politician who has served as Chancellor of the Exchequer since February 2020. A member of the Conservative Party, he previously served as Chief Secretary to the Treasury under Chancellor Sajid Javid from July 2019 to February

    © HM Treasury / eyevine

    Contact eyevine for more information about using this image:
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    (FOTO: DUKAS/EYEVINE)

    © No11 Crown Copyright / eyevine

     

  • The Chancellor Rishi Sunak visits The Royal Docks
    DUKAS_119999386_EYE
    The Chancellor Rishi Sunak visits The Royal Docks
    The Chancellor Rishi Sunak visits The Royal Docks in London as he announces a new Freeports strategyUK.Rishi Sunak is a British politician who has served as Chancellor of the Exchequer since February 2020. A member of the Conservative Party, he previously served as Chief Secretary to the Treasury under Chancellor Sajid Javid from July 2019 to February

    © HM Treasury / eyevine

    Contact eyevine for more information about using this image:
    T: +44 (0) 20 8709 8709
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    (FOTO: DUKAS/EYEVINE)

    © No11 Crown Copyright / eyevine

     

  • The Chancellor Rishi Sunak visits The Royal Docks
    DUKAS_119999414_EYE
    The Chancellor Rishi Sunak visits The Royal Docks
    The Chancellor Rishi Sunak visits The Royal Docks in London as he announces a new Freeports strategyUK.Rishi Sunak is a British politician who has served as Chancellor of the Exchequer since February 2020. A member of the Conservative Party, he previously served as Chief Secretary to the Treasury under Chancellor Sajid Javid from July 2019 to February

    © HM Treasury / eyevine

    Contact eyevine for more information about using this image:
    T: +44 (0) 20 8709 8709
    E: info@eyevine.com
    http://www.eyevine.com
    (FOTO: DUKAS/EYEVINE)

    © No11 Crown Copyright / eyevine

     

  • The Chancellor Rishi Sunak visits The Royal Docks
    DUKAS_119999405_EYE
    The Chancellor Rishi Sunak visits The Royal Docks
    The Chancellor Rishi Sunak visits The Royal Docks in London as he announces a new Freeports strategyUK.Rishi Sunak is a British politician who has served as Chancellor of the Exchequer since February 2020. A member of the Conservative Party, he previously served as Chief Secretary to the Treasury under Chancellor Sajid Javid from July 2019 to February

    © HM Treasury / eyevine

    Contact eyevine for more information about using this image:
    T: +44 (0) 20 8709 8709
    E: info@eyevine.com
    http://www.eyevine.com
    (FOTO: DUKAS/EYEVINE)

    © No11 Crown Copyright / eyevine

     

  • The Chancellor Rishi Sunak visits The Royal Docks
    DUKAS_119999384_EYE
    The Chancellor Rishi Sunak visits The Royal Docks
    The Chancellor Rishi Sunak visits The Royal Docks in London as he announces a new Freeports strategyUK.Rishi Sunak is a British politician who has served as Chancellor of the Exchequer since February 2020. A member of the Conservative Party, he previously served as Chief Secretary to the Treasury under Chancellor Sajid Javid from July 2019 to February

    © HM Treasury / eyevine

    Contact eyevine for more information about using this image:
    T: +44 (0) 20 8709 8709
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    (FOTO: DUKAS/EYEVINE)

    © No11 Crown Copyright / eyevine

     

  • Laura DeBarra
    DUKAS_112638768_EYE
    Laura DeBarra
    Laura DeBarra, author of ‘Gaff Goddess’.
    Pic Steve Humphreys
    17th January 2020
    © The Irish Independent / eyevine

    Contact eyevine for more information about using this image:
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    (FOTO: DUKAS/EYEVINE)

    © The Irish Independent / eyevine. All Rights Reserved.

     

  • Laura DeBarra
    DUKAS_112638767_EYE
    Laura DeBarra
    Laura DeBarra, author of ‘Gaff Goddess’.
    Pic Steve Humphreys
    17th January 2020
    © The Irish Independent / eyevine

    Contact eyevine for more information about using this image:
    T: +44 (0) 20 8709 8709
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    (FOTO: DUKAS/EYEVINE)

    © The Irish Independent / eyevine. All Rights Reserved.

     

  • Laura DeBarra
    DUKAS_112638766_EYE
    Laura DeBarra
    Laura DeBarra, author of ‘Gaff Goddess’.
    Pic Steve Humphreys
    17th January 2020
    © The Irish Independent / eyevine

    Contact eyevine for more information about using this image:
    T: +44 (0) 20 8709 8709
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    (FOTO: DUKAS/EYEVINE)

    © The Irish Independent / eyevine. All Rights Reserved.

     

  • Laura DeBarra
    DUKAS_112638765_EYE
    Laura DeBarra
    Laura DeBarra, author of ‘Gaff Goddess’.
    Pic Steve Humphreys
    17th January 2020
    © The Irish Independent / eyevine

    Contact eyevine for more information about using this image:
    T: +44 (0) 20 8709 8709
    E: info@eyevine.com
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    (FOTO: DUKAS/EYEVINE)

    © The Irish Independent / eyevine. All Rights Reserved.

     

  • Laura DeBarra
    DUKAS_112638764_EYE
    Laura DeBarra
    Laura DeBarra, author of ‘Gaff Goddess’.
    Pic Steve Humphreys
    17th January 2020
    © The Irish Independent / eyevine

    Contact eyevine for more information about using this image:
    T: +44 (0) 20 8709 8709
    E: info@eyevine.com
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    (FOTO: DUKAS/EYEVINE)

    © The Irish Independent / eyevine. All Rights Reserved.

     

  • Laura DeBarra
    DUKAS_112638763_EYE
    Laura DeBarra
    Laura DeBarra, author of ‘Gaff Goddess’.
    Pic Steve Humphreys
    17th January 2020
    © The Irish Independent / eyevine

    Contact eyevine for more information about using this image:
    T: +44 (0) 20 8709 8709
    E: info@eyevine.com
    http://www.eyevine.com
    (FOTO: DUKAS/EYEVINE)

    © The Irish Independent / eyevine. All Rights Reserved.

     

  • Laura DeBarra
    DUKAS_112638761_EYE
    Laura DeBarra
    Laura DeBarra, author of ‘Gaff Goddess’.
    Pic Steve Humphreys
    17th January 2020
    © The Irish Independent / eyevine

    Contact eyevine for more information about using this image:
    T: +44 (0) 20 8709 8709
    E: info@eyevine.com
    http://www.eyevine.com
    (FOTO: DUKAS/EYEVINE)

    © The Irish Independent / eyevine. All Rights Reserved.

     

  • FEATURE - Erspart den Gang zum Optiker: Neuer Augentest für Zuhause
    DUK10126258_009
    FEATURE - Erspart den Gang zum Optiker: Neuer Augentest für Zuhause
    Ferrari Press Agency
    Eyes 1
    Ref 11203
    12/12/19
    See Ferrari text
    Pictures must credit : EyeQue Corporation

    An eye test can now be done at home using a smartphone and a strap on device.This EyeQue VisionCheck is an ophthalmic refractometer that produces an accurate set of readings using three refractive measurement tests.It consists of looking at two parallel lines , one red , one green.The user then uses press-down buttons to move them until they cover each other creating one yellow line.The measurements shown on the accompanying smartphone app can then be saved .The readings are stored on the EyeQue app and online and can be used them to order new glasses online.As eyesight deteriorates over time, the US company EyeQue says their gadget saves time and money visiting an optician.

    OPS:A new pair of glasses delivered with the correct lenses after using the EyeQue VisionCheck

    Picture supplied by Ferrari (FOTO: DUKAS/FERRARI PRESS)

    (c) Dukas

     

  • FEATURE - Erspart den Gang zum Optiker: Neuer Augentest für Zuhause
    DUK10126258_008
    FEATURE - Erspart den Gang zum Optiker: Neuer Augentest für Zuhause
    Ferrari Press Agency
    Eyes 1
    Ref 11203
    12/12/19
    See Ferrari text
    Pictures must credit : EyeQue Corporation

    An eye test can now be done at home using a smartphone and a strap on device.This EyeQue VisionCheck is an ophthalmic refractometer that produces an accurate set of readings using three refractive measurement tests.It consists of looking at two parallel lines , one red , one green.The user then uses press-down buttons to move them until they cover each other creating one yellow line.The measurements shown on the accompanying smartphone app can then be saved .The readings are stored on the EyeQue app and online and can be used them to order new glasses online.As eyesight deteriorates over time, the US company EyeQue says their gadget saves time and money visiting an optician.

    OPS:The EyeQue VisionCheck tests involve moving two parallel lines, one red, one green, until they merge and create one single yellow line, for each eye, both perpendicular and then at an angle. There are three readings required for each eye. Uttons on the device are pressed to move the lines until they meet

    Picture supplied by Ferrari (FOTO: DUKAS/FERRARI PRESS)

    (c) Dukas

     

  • FEATURE - Erspart den Gang zum Optiker: Neuer Augentest für Zuhause
    DUK10126258_007
    FEATURE - Erspart den Gang zum Optiker: Neuer Augentest für Zuhause
    Ferrari Press Agency
    Eyes 1
    Ref 11203
    12/12/19
    See Ferrari text
    Pictures must credit : EyeQue Corporation

    An eye test can now be done at home using a smartphone and a strap on device.This EyeQue VisionCheck is an ophthalmic refractometer that produces an accurate set of readings using three refractive measurement tests.It consists of looking at two parallel lines , one red , one green.The user then uses press-down buttons to move them until they cover each other creating one yellow line.The measurements shown on the accompanying smartphone app can then be saved .The readings are stored on the EyeQue app and online and can be used them to order new glasses online.As eyesight deteriorates over time, the US company EyeQue says their gadget saves time and money visiting an optician.

    OPS:Using the EyeQue VisionCheck. The device connects to a smartohone using Bluetooth

    Picture supplied by Ferrari (FOTO: DUKAS/FERRARI PRESS)

    (c) Dukas

     

  • FEATURE - Erspart den Gang zum Optiker: Neuer Augentest für Zuhause
    DUK10126258_006
    FEATURE - Erspart den Gang zum Optiker: Neuer Augentest für Zuhause
    Ferrari Press Agency
    Eyes 1
    Ref 11203
    12/12/19
    See Ferrari text
    Pictures must credit : EyeQue Corporation

    An eye test can now be done at home using a smartphone and a strap on device.This EyeQue VisionCheck is an ophthalmic refractometer that produces an accurate set of readings using three refractive measurement tests.It consists of looking at two parallel lines , one red , one green.The user then uses press-down buttons to move them until they cover each other creating one yellow line.The measurements shown on the accompanying smartphone app can then be saved .The readings are stored on the EyeQue app and online and can be used them to order new glasses online.As eyesight deteriorates over time, the US company EyeQue says their gadget saves time and money visiting an optician.

    OPS:Using the EyeQue VisionCheck

    Picture supplied by Ferrari (FOTO: DUKAS/FERRARI PRESS)

    (c) Dukas

     

  • FEATURE - Erspart den Gang zum Optiker: Neuer Augentest für Zuhause
    DUK10126258_005
    FEATURE - Erspart den Gang zum Optiker: Neuer Augentest für Zuhause
    Ferrari Press Agency
    Eyes 1
    Ref 11203
    12/12/19
    See Ferrari text
    Pictures must credit : EyeQue Corporation

    An eye test can now be done at home using a smartphone and a strap on device.This EyeQue VisionCheck is an ophthalmic refractometer that produces an accurate set of readings using three refractive measurement tests.It consists of looking at two parallel lines , one red , one green.The user then uses press-down buttons to move them until they cover each other creating one yellow line.The measurements shown on the accompanying smartphone app can then be saved .The readings are stored on the EyeQue app and online and can be used them to order new glasses online.As eyesight deteriorates over time, the US company EyeQue says their gadget saves time and money visiting an optician.

    OPS:The EyeQue VisionCheck

    Picture supplied by Ferrari (FOTO: DUKAS/FERRARI PRESS)

    (c) Dukas

     

  • FEATURE - Erspart den Gang zum Optiker: Neuer Augentest für Zuhause
    DUK10126258_004
    FEATURE - Erspart den Gang zum Optiker: Neuer Augentest für Zuhause
    Ferrari Press Agency
    Eyes 1
    Ref 11203
    12/12/19
    See Ferrari text
    Pictures must credit : EyeQue Corporation

    An eye test can now be done at home using a smartphone and a strap on device.This EyeQue VisionCheck is an ophthalmic refractometer that produces an accurate set of readings using three refractive measurement tests.It consists of looking at two parallel lines , one red , one green.The user then uses press-down buttons to move them until they cover each other creating one yellow line.The measurements shown on the accompanying smartphone app can then be saved .The readings are stored on the EyeQue app and online and can be used them to order new glasses online.As eyesight deteriorates over time, the US company EyeQue says their gadget saves time and money visiting an optician.

    OPS:Using the EyeQue VisionCheck app

    Picture supplied by Ferrari (FOTO: DUKAS/FERRARI PRESS)

    (c) Dukas

     

  • FEATURE - Erspart den Gang zum Optiker: Neuer Augentest für Zuhause
    DUK10126258_003
    FEATURE - Erspart den Gang zum Optiker: Neuer Augentest für Zuhause
    Ferrari Press Agency
    Eyes 1
    Ref 11203
    12/12/19
    See Ferrari text
    Pictures must credit : EyeQue Corporation

    An eye test can now be done at home using a smartphone and a strap on device.This EyeQue VisionCheck is an ophthalmic refractometer that produces an accurate set of readings using three refractive measurement tests.It consists of looking at two parallel lines , one red , one green.The user then uses press-down buttons to move them until they cover each other creating one yellow line.The measurements shown on the accompanying smartphone app can then be saved .The readings are stored on the EyeQue app and online and can be used them to order new glasses online.As eyesight deteriorates over time, the US company EyeQue says their gadget saves time and money visiting an optician.

    OPS:Opening the EyeQue VisionCheck app

    Picture supplied by Ferrari (FOTO: DUKAS/FERRARI PRESS)

    (c) Dukas

     

  • FEATURE - Erspart den Gang zum Optiker: Neuer Augentest für Zuhause
    DUK10126258_002
    FEATURE - Erspart den Gang zum Optiker: Neuer Augentest für Zuhause
    Ferrari Press Agency
    Eyes 1
    Ref 11203
    12/12/19
    See Ferrari text
    Pictures must credit : EyeQue Corporation

    An eye test can now be done at home using a smartphone and a strap on device.This EyeQue VisionCheck is an ophthalmic refractometer that produces an accurate set of readings using three refractive measurement tests.It consists of looking at two parallel lines , one red , one green.The user then uses press-down buttons to move them until they cover each other creating one yellow line.The measurements shown on the accompanying smartphone app can then be saved .The readings are stored on the EyeQue app and online and can be used them to order new glasses online.As eyesight deteriorates over time, the US company EyeQue says their gadget saves time and money visiting an optician.

    OPS:Shoping for frames after using the EyeQue VisionCheck to ensure the correct lenses

    Picture supplied by Ferrari (FOTO: DUKAS/FERRARI PRESS)

    (c) Dukas

     

  • FEATURE - Erspart den Gang zum Optiker: Neuer Augentest für Zuhause
    DUK10126258_001
    FEATURE - Erspart den Gang zum Optiker: Neuer Augentest für Zuhause
    Ferrari Press Agency
    Eyes 1
    Ref 11203
    12/12/19
    See Ferrari text
    Pictures must credit : EyeQue Corporation

    An eye test can now be done at home using a smartphone and a strap on device.This EyeQue VisionCheck is an ophthalmic refractometer that produces an accurate set of readings using three refractive measurement tests.It consists of looking at two parallel lines , one red , one green.The user then uses press-down buttons to move them until they cover each other creating one yellow line.The measurements shown on the accompanying smartphone app can then be saved .The readings are stored on the EyeQue app and online and can be used them to order new glasses online.As eyesight deteriorates over time, the US company EyeQue says their gadget saves time and money visiting an optician.

    OPS:The EyeQue VisionCheck tests involve moving two parallel lines, one red, one green, until they merge and create one single yellow line, for each eye, both perpendicular and then at an angle. There are three readings required for each eye.

    Picture supplied by Ferrari (FOTO: DUKAS/FERRARI PRESS)

    (c) Dukas

     

  • 'It shows a nicer way of life': meet the makers of the £100 viral Christmas ad. Hafod Hardware owners in Wales say simple message has struck a chord with viewers.
    DUKAS_111090096_EYE
    'It shows a nicer way of life': meet the makers of the £100 viral Christmas ad. Hafod Hardware owners in Wales say simple message has struck a chord with viewers.
    £100 viral Christmas ad: At this time of year business is usually steady rather than spectacular at the Hafod Hardware store in the Welsh town of Rhayader. But this week it has been rather busier for Thomas Lewis Jones and Pauline Lewis, the shop’s grandson and grandmother team. A two-minute Christmas video advertising the traditional ironmongers on East Street starring Jones’s two-year-old son, Arthur, has gone viral. More than a million people worldwide have viewed the film, which only cost £100 to make, and the phone has been ringing continuously with people keen to explain how much it touched them.Pictured L-R: Alun and Pauline Lewis with Thomas Lewis Jones..
    Re: Shop owner Thomas Lewis Jones has made a Christmas advert starring Arthur Lewis Jones, his two-year-old son costing only £100.
    Hafod Hardware in Rhayader, Powys, has been making festive adverts for several years.
    This year's advert sees Arthur setting up the shop along with members of his family.
    © Dimitris Legakis / Guardian / eyevine

    Contact eyevine for more information about using this image:
    T: +44 (0) 20 8709 8709
    E: info@eyevine.com
    http://www.eyevine.com
    (FOTO: DUKAS/EYEVINE)

    © Guardian / eyevine. All Rights Reserved.

     

  • 'It shows a nicer way of life': meet the makers of the £100 viral Christmas ad. Hafod Hardware owners in Wales say simple message has struck a chord with viewers.
    DUKAS_111090102_EYE
    'It shows a nicer way of life': meet the makers of the £100 viral Christmas ad. Hafod Hardware owners in Wales say simple message has struck a chord with viewers.
    £100 viral Christmas ad: At this time of year business is usually steady rather than spectacular at the Hafod Hardware store in the Welsh town of Rhayader. But this week it has been rather busier for Thomas Lewis Jones and Pauline Lewis, the shop’s grandson and grandmother team. A two-minute Christmas video advertising the traditional ironmongers on East Street starring Jones’s two-year-old son, Arthur, has gone viral. More than a million people worldwide have viewed the film, which only cost £100 to make, and the phone has been ringing continuously with people keen to explain how much it touched them.Pictured: Exterior view of the Hafod Hardware store in Rhayader, mid Wales, UK. Thursday 05 December 2019.
    Re: Shop owner Thomas Lewis Jones has made a Christmas advert starring Arthur Lewis Jones, his two-year-old son costing only £100.
    Hafod Hardware in Rhayader, Powys, has been making festive adverts for several years.
    This year's advert sees Arthur setting up the shop along with members of his family.
    © Dimitris Legakis / Guardian / eyevine

    Contact eyevine for more information about using this image:
    T: +44 (0) 20 8709 8709
    E: info@eyevine.com
    http://www.eyevine.com
    (FOTO: DUKAS/EYEVINE)

    © Guardian / eyevine. All Rights Reserved.

     

  • 'It shows a nicer way of life': meet the makers of the £100 viral Christmas ad. Hafod Hardware owners in Wales say simple message has struck a chord with viewers.
    DUKAS_111090101_EYE
    'It shows a nicer way of life': meet the makers of the £100 viral Christmas ad. Hafod Hardware owners in Wales say simple message has struck a chord with viewers.
    £100 viral Christmas ad: At this time of year business is usually steady rather than spectacular at the Hafod Hardware store in the Welsh town of Rhayader. But this week it has been rather busier for Thomas Lewis Jones and Pauline Lewis, the shop’s grandson and grandmother team. A two-minute Christmas video advertising the traditional ironmongers on East Street starring Jones’s two-year-old son, Arthur, has gone viral. More than a million people worldwide have viewed the film, which only cost £100 to make, and the phone has been ringing continuously with people keen to explain how much it touched them.Pictured: Exterior view of the Hafod Hardware store in Rhayader, mid Wales, UK. Thursday 05 December 2019.
    Re: Shop owner Thomas Lewis Jones has made a Christmas advert starring Arthur Lewis Jones, his two-year-old son costing only £100.
    Hafod Hardware in Rhayader, Powys, has been making festive adverts for several years.
    This year's advert sees Arthur setting up the shop along with members of his family.
    © Dimitris Legakis / Guardian / eyevine

    Contact eyevine for more information about using this image:
    T: +44 (0) 20 8709 8709
    E: info@eyevine.com
    http://www.eyevine.com
    (FOTO: DUKAS/EYEVINE)

    © Guardian / eyevine. All Rights Reserved.

     

  • 'It shows a nicer way of life': meet the makers of the £100 viral Christmas ad. Hafod Hardware owners in Wales say simple message has struck a chord with viewers.
    DUKAS_111090097_EYE
    'It shows a nicer way of life': meet the makers of the £100 viral Christmas ad. Hafod Hardware owners in Wales say simple message has struck a chord with viewers.
    £100 viral Christmas ad: At this time of year business is usually steady rather than spectacular at the Hafod Hardware store in the Welsh town of Rhayader. But this week it has been rather busier for Thomas Lewis Jones and Pauline Lewis, the shop’s grandson and grandmother team. A two-minute Christmas video advertising the traditional ironmongers on East Street starring Jones’s two-year-old son, Arthur, has gone viral. More than a million people worldwide have viewed the film, which only cost £100 to make, and the phone has been ringing continuously with people keen to explain how much it touched them.Pictured: Exterior view of the Hafod Hardware store in Rhayader, mid Wales, UK. Thursday 05 December 2019.
    Re: Shop owner Thomas Lewis Jones has made a Christmas advert starring Arthur Lewis Jones, his two-year-old son costing only £100.
    Hafod Hardware in Rhayader, Powys, has been making festive adverts for several years.
    This year's advert sees Arthur setting up the shop along with members of his family.
    © Dimitris Legakis / Guardian / eyevine

    Contact eyevine for more information about using this image:
    T: +44 (0) 20 8709 8709
    E: info@eyevine.com
    http://www.eyevine.com
    (FOTO: DUKAS/EYEVINE)

    © Guardian / eyevine. All Rights Reserved.

     

  • 'It shows a nicer way of life': meet the makers of the £100 viral Christmas ad. Hafod Hardware owners in Wales say simple message has struck a chord with viewers.
    DUKAS_111090098_EYE
    'It shows a nicer way of life': meet the makers of the £100 viral Christmas ad. Hafod Hardware owners in Wales say simple message has struck a chord with viewers.
    £100 viral Christmas ad: At this time of year business is usually steady rather than spectacular at the Hafod Hardware store in the Welsh town of Rhayader. But this week it has been rather busier for Thomas Lewis Jones and Pauline Lewis, the shop’s grandson and grandmother team. A two-minute Christmas video advertising the traditional ironmongers on East Street starring Jones’s two-year-old son, Arthur, has gone viral. More than a million people worldwide have viewed the film, which only cost £100 to make, and the phone has been ringing continuously with people keen to explain how much it touched them.Pictured: Exterior view of the Hafod Hardware store in Rhayader, mid Wales, UK. Thursday 05 December 2019.
    Re: Shop owner Thomas Lewis Jones has made a Christmas advert starring Arthur Lewis Jones, his two-year-old son costing only £100.
    Hafod Hardware in Rhayader, Powys, has been making festive adverts for several years.
    This year's advert sees Arthur setting up the shop along with members of his family.
    © Dimitris Legakis / Guardian / eyevine

    Contact eyevine for more information about using this image:
    T: +44 (0) 20 8709 8709
    E: info@eyevine.com
    http://www.eyevine.com
    (FOTO: DUKAS/EYEVINE)

    © Guardian / eyevine. All Rights Reserved.

     

  • 'It shows a nicer way of life': meet the makers of the £100 viral Christmas ad. Hafod Hardware owners in Wales say simple message has struck a chord with viewers.
    DUKAS_111090099_EYE
    'It shows a nicer way of life': meet the makers of the £100 viral Christmas ad. Hafod Hardware owners in Wales say simple message has struck a chord with viewers.
    £100 viral Christmas ad: At this time of year business is usually steady rather than spectacular at the Hafod Hardware store in the Welsh town of Rhayader. But this week it has been rather busier for Thomas Lewis Jones and Pauline Lewis, the shop’s grandson and grandmother team. A two-minute Christmas video advertising the traditional ironmongers on East Street starring Jones’s two-year-old son, Arthur, has gone viral. More than a million people worldwide have viewed the film, which only cost £100 to make, and the phone has been ringing continuously with people keen to explain how much it touched them.Pictured: Chocolates for sale at Hafod Hardware store in Rhayader, mid Wales, UK. Thursday 05 December 2019.
    Re: Shop owner Thomas Lewis Jones has made a Christmas advert starring Arthur Lewis Jones, his two-year-old son costing only £100.
    Hafod Hardware in Rhayader, Powys, has been making festive adverts for several years.
    This year's advert sees Arthur setting up the shop along with members of his family.
    © Dimitris Legakis / Guardian / eyevine

    Contact eyevine for more information about using this image:
    T: +44 (0) 20 8709 8709
    E: info@eyevine.com
    http://www.eyevine.com
    (FOTO: DUKAS/EYEVINE)

    © Guardian / eyevine. All Rights Reserved.

     

  • 'It shows a nicer way of life': meet the makers of the £100 viral Christmas ad. Hafod Hardware owners in Wales say simple message has struck a chord with viewers.
    DUKAS_111090062_EYE
    'It shows a nicer way of life': meet the makers of the £100 viral Christmas ad. Hafod Hardware owners in Wales say simple message has struck a chord with viewers.
    £100 viral Christmas ad: At this time of year business is usually steady rather than spectacular at the Hafod Hardware store in the Welsh town of Rhayader. But this week it has been rather busier for Thomas Lewis Jones and Pauline Lewis, the shop’s grandson and grandmother team. A two-minute Christmas video advertising the traditional ironmongers on East Street starring Jones’s two-year-old son, Arthur, has gone viral. More than a million people worldwide have viewed the film, which only cost £100 to make, and the phone has been ringing continuously with people keen to explain how much it touched them.Pictured: Interior view of the Hafod Hardware store in Rhayader, mid Wales, UK. Thursday 05 December 2019.
    Re: Shop owner Thomas Lewis Jones has made a Christmas advert starring Arthur Lewis Jones, his two-year-old son costing only £100.
    Hafod Hardware in Rhayader, Powys, has been making festive adverts for several years.
    This year's advert sees Arthur setting up the shop along with members of his family.
    © Dimitris Legakis / Guardian / eyevine

    Contact eyevine for more information about using this image:
    T: +44 (0) 20 8709 8709
    E: info@eyevine.com
    http://www.eyevine.com
    (FOTO: DUKAS/EYEVINE)

    © Guardian / eyevine. All Rights Reserved.

     

  • 'It shows a nicer way of life': meet the makers of the £100 viral Christmas ad. Hafod Hardware owners in Wales say simple message has struck a chord with viewers.
    DUKAS_111090063_EYE
    'It shows a nicer way of life': meet the makers of the £100 viral Christmas ad. Hafod Hardware owners in Wales say simple message has struck a chord with viewers.
    £100 viral Christmas ad: At this time of year business is usually steady rather than spectacular at the Hafod Hardware store in the Welsh town of Rhayader. But this week it has been rather busier for Thomas Lewis Jones and Pauline Lewis, the shop’s grandson and grandmother team. A two-minute Christmas video advertising the traditional ironmongers on East Street starring Jones’s two-year-old son, Arthur, has gone viral. More than a million people worldwide have viewed the film, which only cost £100 to make, and the phone has been ringing continuously with people keen to explain how much it touched them.Pictured: Interior view of the Hafod Hardware store in Rhayader, mid Wales, UK. Thursday 05 December 2019.
    Re: Shop owner Thomas Lewis Jones has made a Christmas advert starring Arthur Lewis Jones, his two-year-old son costing only £100.
    Hafod Hardware in Rhayader, Powys, has been making festive adverts for several years.
    This year's advert sees Arthur setting up the shop along with members of his family.
    © Dimitris Legakis / Guardian / eyevine

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  • 'It shows a nicer way of life': meet the makers of the £100 viral Christmas ad. Hafod Hardware owners in Wales say simple message has struck a chord with viewers.
    DUKAS_111090156_EYE
    'It shows a nicer way of life': meet the makers of the £100 viral Christmas ad. Hafod Hardware owners in Wales say simple message has struck a chord with viewers.
    £100 viral Christmas ad: At this time of year business is usually steady rather than spectacular at the Hafod Hardware store in the Welsh town of Rhayader. But this week it has been rather busier for Thomas Lewis Jones and Pauline Lewis, the shop’s grandson and grandmother team. A two-minute Christmas video advertising the traditional ironmongers on East Street starring Jones’s two-year-old son, Arthur, has gone viral. More than a million people worldwide have viewed the film, which only cost £100 to make, and the phone has been ringing continuously with people keen to explain how much it touched them.Pictured: Former store owners John and Liz Lloyd.
    Re: Shop owner Thomas Lewis Jones has made a Christmas advert starring Arthur Lewis Jones, his two-year-old son costing only £100.
    Hafod Hardware in Rhayader, Powys, has been making festive adverts for several years.
    This year's advert sees Arthur setting up the shop along with members of his family.
    © Dimitris Legakis / Guardian / eyevine

    Contact eyevine for more information about using this image:
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  • 'It shows a nicer way of life': meet the makers of the £100 viral Christmas ad. Hafod Hardware owners in Wales say simple message has struck a chord with viewers.
    DUKAS_111090095_EYE
    'It shows a nicer way of life': meet the makers of the £100 viral Christmas ad. Hafod Hardware owners in Wales say simple message has struck a chord with viewers.
    £100 viral Christmas ad: At this time of year business is usually steady rather than spectacular at the Hafod Hardware store in the Welsh town of Rhayader. But this week it has been rather busier for Thomas Lewis Jones and Pauline Lewis, the shop’s grandson and grandmother team. A two-minute Christmas video advertising the traditional ironmongers on East Street starring Jones’s two-year-old son, Arthur, has gone viral. More than a million people worldwide have viewed the film, which only cost £100 to make, and the phone has been ringing continuously with people keen to explain how much it touched them.Pictured: Former store owner R D Ryder (2nd L) and R L Ryder (R) circa 1910 .
    Re: Shop owner Thomas Lewis Jones has made a Christmas advert starring Arthur Lewis Jones, his two-year-old son costing only £100.
    Hafod Hardware in Rhayader, Powys, has been making festive adverts for several years.
    This year's advert sees Arthur setting up the shop along with members of his family.
    © Dimitris Legakis / Guardian / eyevine

    Contact eyevine for more information about using this image:
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  • 'It shows a nicer way of life': meet the makers of the £100 viral Christmas ad. Hafod Hardware owners in Wales say simple message has struck a chord with viewers.
    DUKAS_111090154_EYE
    'It shows a nicer way of life': meet the makers of the £100 viral Christmas ad. Hafod Hardware owners in Wales say simple message has struck a chord with viewers.
    £100 viral Christmas ad: At this time of year business is usually steady rather than spectacular at the Hafod Hardware store in the Welsh town of Rhayader. But this week it has been rather busier for Thomas Lewis Jones and Pauline Lewis, the shop’s grandson and grandmother team. A two-minute Christmas video advertising the traditional ironmongers on East Street starring Jones’s two-year-old son, Arthur, has gone viral. More than a million people worldwide have viewed the film, which only cost £100 to make, and the phone has been ringing continuously with people keen to explain how much it touched them.Pictured: Former store owners Alun and Pauline Lewis at Hafod Hardware store in Rhayader, mid Wales, UK.
    Re: Shop owner Thomas Lewis Jones has made a Christmas advert starring Arthur Lewis Jones, his two-year-old son costing only £100.
    Hafod Hardware in Rhayader, Powys, has been making festive adverts for several years.
    This year's advert sees Arthur setting up the shop along with members of his family.
    © Dimitris Legakis / Guardian / eyevine

    Contact eyevine for more information about using this image:
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  • 'It shows a nicer way of life': meet the makers of the £100 viral Christmas ad. Hafod Hardware owners in Wales say simple message has struck a chord with viewers.
    DUKAS_111090094_EYE
    'It shows a nicer way of life': meet the makers of the £100 viral Christmas ad. Hafod Hardware owners in Wales say simple message has struck a chord with viewers.
    £100 viral Christmas ad: At this time of year business is usually steady rather than spectacular at the Hafod Hardware store in the Welsh town of Rhayader. But this week it has been rather busier for Thomas Lewis Jones and Pauline Lewis, the shop’s grandson and grandmother team. A two-minute Christmas video advertising the traditional ironmongers on East Street starring Jones’s two-year-old son, Arthur, has gone viral. More than a million people worldwide have viewed the film, which only cost £100 to make, and the phone has been ringing continuously with people keen to explain how much it touched them.Pictured: Former store owner R L Ryder at Hafod Hardware store in Rhayader, mid Wales, UK.
    Re: Shop owner Thomas Lewis Jones has made a Christmas advert starring Arthur Lewis Jones, his two-year-old son costing only £100.
    Hafod Hardware in Rhayader, Powys, has been making festive adverts for several years.
    This year's advert sees Arthur setting up the shop along with members of his family.
    © Dimitris Legakis / Guardian / eyevine

    Contact eyevine for more information about using this image:
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  • 'It shows a nicer way of life': meet the makers of the £100 viral Christmas ad. Hafod Hardware owners in Wales say simple message has struck a chord with viewers.
    DUKAS_111090153_EYE
    'It shows a nicer way of life': meet the makers of the £100 viral Christmas ad. Hafod Hardware owners in Wales say simple message has struck a chord with viewers.
    £100 viral Christmas ad: At this time of year business is usually steady rather than spectacular at the Hafod Hardware store in the Welsh town of Rhayader. But this week it has been rather busier for Thomas Lewis Jones and Pauline Lewis, the shop’s grandson and grandmother team. A two-minute Christmas video advertising the traditional ironmongers on East Street starring Jones’s two-year-old son, Arthur, has gone viral. More than a million people worldwide have viewed the film, which only cost £100 to make, and the phone has been ringing continuously with people keen to explain how much it touched them.Pictured: A Christmas card sent to Athur at Hafod Hardware store in Rhayader, mid Wales, UK. Thursday 05 December 2019.
    Re: Shop owner Thomas Lewis Jones has made a Christmas advert starring Arthur Lewis Jones, his two-year-old son costing only £100.
    Hafod Hardware in Rhayader, Powys, has been making festive adverts for several years.
    This year's advert sees Arthur setting up the shop along with members of his family.
    © Dimitris Legakis / Guardian / eyevine

    Contact eyevine for more information about using this image:
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  • 'It shows a nicer way of life': meet the makers of the £100 viral Christmas ad. Hafod Hardware owners in Wales say simple message has struck a chord with viewers.
    DUKAS_111090155_EYE
    'It shows a nicer way of life': meet the makers of the £100 viral Christmas ad. Hafod Hardware owners in Wales say simple message has struck a chord with viewers.
    £100 viral Christmas ad: At this time of year business is usually steady rather than spectacular at the Hafod Hardware store in the Welsh town of Rhayader. But this week it has been rather busier for Thomas Lewis Jones and Pauline Lewis, the shop’s grandson and grandmother team. A two-minute Christmas video advertising the traditional ironmongers on East Street starring Jones’s two-year-old son, Arthur, has gone viral. More than a million people worldwide have viewed the film, which only cost £100 to make, and the phone has been ringing continuously with people keen to explain how much it touched them.Pictured: A Christmas card received is read by Athur at Hafod Hardware store in Rhayader, mid Wales, UK. Thursday 05 December 2019.
    Re: Shop owner Thomas Lewis Jones has made a Christmas advert starring Arthur Lewis Jones, his two-year-old son costing only £100.
    Hafod Hardware in Rhayader, Powys, has been making festive adverts for several years.
    This year's advert sees Arthur setting up the shop along with members of his family.
    © Dimitris Legakis / Guardian / eyevine

    Contact eyevine for more information about using this image:
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    (FOTO: DUKAS/EYEVINE)

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  • 'It shows a nicer way of life': meet the makers of the £100 viral Christmas ad. Hafod Hardware owners in Wales say simple message has struck a chord with viewers.
    DUKAS_111090091_EYE
    'It shows a nicer way of life': meet the makers of the £100 viral Christmas ad. Hafod Hardware owners in Wales say simple message has struck a chord with viewers.
    £100 viral Christmas ad: At this time of year business is usually steady rather than spectacular at the Hafod Hardware store in the Welsh town of Rhayader. But this week it has been rather busier for Thomas Lewis Jones and Pauline Lewis, the shop’s grandson and grandmother team. A two-minute Christmas video advertising the traditional ironmongers on East Street starring Jones’s two-year-old son, Arthur, has gone viral. More than a million people worldwide have viewed the film, which only cost £100 to make, and the phone has been ringing continuously with people keen to explain how much it touched them.Pictured: A Christmas card received for Athur at Hafod Hardware store in Rhayader, mid Wales, UK. Thursday 05 December 2019.
    Re: Shop owner Thomas Lewis Jones has made a Christmas advert starring Arthur Lewis Jones, his two-year-old son costing only £100.
    Hafod Hardware in Rhayader, Powys, has been making festive adverts for several years.
    This year's advert sees Arthur setting up the shop along with members of his family.
    © Dimitris Legakis / Guardian / eyevine

    Contact eyevine for more information about using this image:
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    (FOTO: DUKAS/EYEVINE)

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  • 'It shows a nicer way of life': meet the makers of the £100 viral Christmas ad. Hafod Hardware owners in Wales say simple message has struck a chord with viewers.
    DUKAS_111090092_EYE
    'It shows a nicer way of life': meet the makers of the £100 viral Christmas ad. Hafod Hardware owners in Wales say simple message has struck a chord with viewers.
    £100 viral Christmas ad: At this time of year business is usually steady rather than spectacular at the Hafod Hardware store in the Welsh town of Rhayader. But this week it has been rather busier for Thomas Lewis Jones and Pauline Lewis, the shop’s grandson and grandmother team. A two-minute Christmas video advertising the traditional ironmongers on East Street starring Jones’s two-year-old son, Arthur, has gone viral. More than a million people worldwide have viewed the film, which only cost £100 to make, and the phone has been ringing continuously with people keen to explain how much it touched them.Pictured: Interior view of the Hafod Hardware store in Rhayader, mid Wales, UK. Thursday 05 December 2019.
    Re: Shop owner Thomas Lewis Jones has made a Christmas advert starring Arthur Lewis Jones, his two-year-old son costing only £100.
    Hafod Hardware in Rhayader, Powys, has been making festive adverts for several years.
    This year's advert sees Arthur setting up the shop along with members of his family.
    © Dimitris Legakis / Guardian / eyevine

    Contact eyevine for more information about using this image:
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    (FOTO: DUKAS/EYEVINE)

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  • 'It shows a nicer way of life': meet the makers of the £100 viral Christmas ad. Hafod Hardware owners in Wales say simple message has struck a chord with viewers.
    DUKAS_111090093_EYE
    'It shows a nicer way of life': meet the makers of the £100 viral Christmas ad. Hafod Hardware owners in Wales say simple message has struck a chord with viewers.
    £100 viral Christmas ad: At this time of year business is usually steady rather than spectacular at the Hafod Hardware store in the Welsh town of Rhayader. But this week it has been rather busier for Thomas Lewis Jones and Pauline Lewis, the shop’s grandson and grandmother team. A two-minute Christmas video advertising the traditional ironmongers on East Street starring Jones’s two-year-old son, Arthur, has gone viral. More than a million people worldwide have viewed the film, which only cost £100 to make, and the phone has been ringing continuously with people keen to explain how much it touched them.Pictured: Arthur Lewis Jones at the counter Hafod Hardware store in Rhayader, mid Wales, UK. Thursday 05 December 2019.
    Re: Shop owner Thomas Lewis Jones has made a Christmas advert starring Arthur Lewis Jones, his two-year-old son costing only £100.
    Hafod Hardware in Rhayader, Powys, has been making festive adverts for several years.
    This year's advert sees Arthur setting up the shop along with members of his family.
    © Dimitris Legakis / Guardian / eyevine

    Contact eyevine for more information about using this image:
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    (FOTO: DUKAS/EYEVINE)

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  • 'It shows a nicer way of life': meet the makers of the £100 viral Christmas ad. Hafod Hardware owners in Wales say simple message has struck a chord with viewers.
    DUKAS_111090089_EYE
    'It shows a nicer way of life': meet the makers of the £100 viral Christmas ad. Hafod Hardware owners in Wales say simple message has struck a chord with viewers.
    £100 viral Christmas ad: At this time of year business is usually steady rather than spectacular at the Hafod Hardware store in the Welsh town of Rhayader. But this week it has been rather busier for Thomas Lewis Jones and Pauline Lewis, the shop’s grandson and grandmother team. A two-minute Christmas video advertising the traditional ironmongers on East Street starring Jones’s two-year-old son, Arthur, has gone viral. More than a million people worldwide have viewed the film, which only cost £100 to make, and the phone has been ringing continuously with people keen to explain how much it touched them.Pictured: Arthur Lewis Jones at the counter Hafod Hardware store in Rhayader, mid Wales, UK. Thursday 05 December 2019.
    Re: Shop owner Thomas Lewis Jones has made a Christmas advert starring Arthur Lewis Jones, his two-year-old son costing only £100.
    Hafod Hardware in Rhayader, Powys, has been making festive adverts for several years.
    This year's advert sees Arthur setting up the shop along with members of his family.
    © Dimitris Legakis / Guardian / eyevine

    Contact eyevine for more information about using this image:
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    (FOTO: DUKAS/EYEVINE)

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  • 'It shows a nicer way of life': meet the makers of the £100 viral Christmas ad. Hafod Hardware owners in Wales say simple message has struck a chord with viewers.
    DUKAS_111090088_EYE
    'It shows a nicer way of life': meet the makers of the £100 viral Christmas ad. Hafod Hardware owners in Wales say simple message has struck a chord with viewers.
    £100 viral Christmas ad: At this time of year business is usually steady rather than spectacular at the Hafod Hardware store in the Welsh town of Rhayader. But this week it has been rather busier for Thomas Lewis Jones and Pauline Lewis, the shop’s grandson and grandmother team. A two-minute Christmas video advertising the traditional ironmongers on East Street starring Jones’s two-year-old son, Arthur, has gone viral. More than a million people worldwide have viewed the film, which only cost £100 to make, and the phone has been ringing continuously with people keen to explain how much it touched them.Pictured: Arthur Lewis Jones at the counter Hafod Hardware store in Rhayader, mid Wales, UK. Thursday 05 December 2019.
    Re: Shop owner Thomas Lewis Jones has made a Christmas advert starring Arthur Lewis Jones, his two-year-old son costing only £100.
    Hafod Hardware in Rhayader, Powys, has been making festive adverts for several years.
    This year's advert sees Arthur setting up the shop along with members of his family.
    © Dimitris Legakis / Guardian / eyevine

    Contact eyevine for more information about using this image:
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    (FOTO: DUKAS/EYEVINE)

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  • 'It shows a nicer way of life': meet the makers of the £100 viral Christmas ad. Hafod Hardware owners in Wales say simple message has struck a chord with viewers.
    DUKAS_111090106_EYE
    'It shows a nicer way of life': meet the makers of the £100 viral Christmas ad. Hafod Hardware owners in Wales say simple message has struck a chord with viewers.
    £100 viral Christmas ad: At this time of year business is usually steady rather than spectacular at the Hafod Hardware store in the Welsh town of Rhayader. But this week it has been rather busier for Thomas Lewis Jones and Pauline Lewis, the shop’s grandson and grandmother team. A two-minute Christmas video advertising the traditional ironmongers on East Street starring Jones’s two-year-old son, Arthur, has gone viral. More than a million people worldwide have viewed the film, which only cost £100 to make, and the phone has been ringing continuously with people keen to explain how much it touched them.Pictured: Arthur Lewis Jones at the counter Hafod Hardware store in Rhayader, mid Wales, UK. Thursday 05 December 2019.
    Re: Shop owner Thomas Lewis Jones has made a Christmas advert starring Arthur Lewis Jones, his two-year-old son costing only £100.
    Hafod Hardware in Rhayader, Powys, has been making festive adverts for several years.
    This year's advert sees Arthur setting up the shop along with members of his family.
    © Dimitris Legakis / Guardian / eyevine

    Contact eyevine for more information about using this image:
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    (FOTO: DUKAS/EYEVINE)

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  • 'It shows a nicer way of life': meet the makers of the £100 viral Christmas ad. Hafod Hardware owners in Wales say simple message has struck a chord with viewers.
    DUKAS_111090103_EYE
    'It shows a nicer way of life': meet the makers of the £100 viral Christmas ad. Hafod Hardware owners in Wales say simple message has struck a chord with viewers.
    £100 viral Christmas ad: At this time of year business is usually steady rather than spectacular at the Hafod Hardware store in the Welsh town of Rhayader. But this week it has been rather busier for Thomas Lewis Jones and Pauline Lewis, the shop’s grandson and grandmother team. A two-minute Christmas video advertising the traditional ironmongers on East Street starring Jones’s two-year-old son, Arthur, has gone viral. More than a million people worldwide have viewed the film, which only cost £100 to make, and the phone has been ringing continuously with people keen to explain how much it touched them.Pictured: Arthur Lewis Jones at the counter Hafod Hardware store in Rhayader, mid Wales, UK. Thursday 05 December 2019.
    Re: Shop owner Thomas Lewis Jones has made a Christmas advert starring Arthur Lewis Jones, his two-year-old son costing only £100.
    Hafod Hardware in Rhayader, Powys, has been making festive adverts for several years.
    This year's advert sees Arthur setting up the shop along with members of his family.
    © Dimitris Legakis / Guardian / eyevine

    Contact eyevine for more information about using this image:
    T: +44 (0) 20 8709 8709
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    (FOTO: DUKAS/EYEVINE)

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  • 'It shows a nicer way of life': meet the makers of the £100 viral Christmas ad. Hafod Hardware owners in Wales say simple message has struck a chord with viewers.
    DUKAS_111090087_EYE
    'It shows a nicer way of life': meet the makers of the £100 viral Christmas ad. Hafod Hardware owners in Wales say simple message has struck a chord with viewers.
    £100 viral Christmas ad: At this time of year business is usually steady rather than spectacular at the Hafod Hardware store in the Welsh town of Rhayader. But this week it has been rather busier for Thomas Lewis Jones and Pauline Lewis, the shop’s grandson and grandmother team. A two-minute Christmas video advertising the traditional ironmongers on East Street starring Jones’s two-year-old son, Arthur, has gone viral. More than a million people worldwide have viewed the film, which only cost £100 to make, and the phone has been ringing continuously with people keen to explain how much it touched them.Pictured L-R: Thomas Lewis Jones with his son Arthur Lewis Jones at the counter Hafod Hardware store in Rhayader, mid Wales, UK. Thursday 05 December 2019.
    Re: Shop owner Thomas Lewis Jones has made a Christmas advert starring Arthur Lewis Jones, his two-year-old son costing only £100.
    Hafod Hardware in Rhayader, Powys, has been making festive adverts for several years.
    This year's advert sees Arthur setting up the shop along with members of his family.
    © Dimitris Legakis / Guardian / eyevine

    Contact eyevine for more information about using this image:
    T: +44 (0) 20 8709 8709
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    (FOTO: DUKAS/EYEVINE)

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  • 'It shows a nicer way of life': meet the makers of the £100 viral Christmas ad. Hafod Hardware owners in Wales say simple message has struck a chord with viewers.
    DUKAS_111090086_EYE
    'It shows a nicer way of life': meet the makers of the £100 viral Christmas ad. Hafod Hardware owners in Wales say simple message has struck a chord with viewers.
    £100 viral Christmas ad: At this time of year business is usually steady rather than spectacular at the Hafod Hardware store in the Welsh town of Rhayader. But this week it has been rather busier for Thomas Lewis Jones and Pauline Lewis, the shop’s grandson and grandmother team. A two-minute Christmas video advertising the traditional ironmongers on East Street starring Jones’s two-year-old son, Arthur, has gone viral. More than a million people worldwide have viewed the film, which only cost £100 to make, and the phone has been ringing continuously with people keen to explain how much it touched them.Pictured L-R: Thomas Lewis Jones with his son Arthur Lewis Jones at the counter Hafod Hardware store in Rhayader, mid Wales, UK. Thursday 05 December 2019.
    Re: Shop owner Thomas Lewis Jones has made a Christmas advert starring Arthur Lewis Jones, his two-year-old son costing only £100.
    Hafod Hardware in Rhayader, Powys, has been making festive adverts for several years.
    This year's advert sees Arthur setting up the shop along with members of his family.
    © Dimitris Legakis / Guardian / eyevine

    Contact eyevine for more information about using this image:
    T: +44 (0) 20 8709 8709
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    (FOTO: DUKAS/EYEVINE)

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  • 'It shows a nicer way of life': meet the makers of the £100 viral Christmas ad. Hafod Hardware owners in Wales say simple message has struck a chord with viewers.
    DUKAS_111090104_EYE
    'It shows a nicer way of life': meet the makers of the £100 viral Christmas ad. Hafod Hardware owners in Wales say simple message has struck a chord with viewers.
    £100 viral Christmas ad: At this time of year business is usually steady rather than spectacular at the Hafod Hardware store in the Welsh town of Rhayader. But this week it has been rather busier for Thomas Lewis Jones and Pauline Lewis, the shop’s grandson and grandmother team. A two-minute Christmas video advertising the traditional ironmongers on East Street starring Jones’s two-year-old son, Arthur, has gone viral. More than a million people worldwide have viewed the film, which only cost £100 to make, and the phone has been ringing continuously with people keen to explain how much it touched them.Pictured: Thomas Lewis Jones (R) with his son Arthur Lewis Jones at the counter Hafod Hardware store in Rhayader, mid Wales, UK. Thursday 05 December 2019.
    Re: Shop owner Thomas Lewis Jones has made a Christmas advert starring Arthur Lewis Jones, his two-year-old son costing only £100.
    Hafod Hardware in Rhayader, Powys, has been making festive adverts for several years.
    This year's advert sees Arthur setting up the shop along with members of his family.
    © Dimitris Legakis / Guardian / eyevine

    Contact eyevine for more information about using this image:
    T: +44 (0) 20 8709 8709
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    (FOTO: DUKAS/EYEVINE)

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  • 'It shows a nicer way of life': meet the makers of the £100 viral Christmas ad. Hafod Hardware owners in Wales say simple message has struck a chord with viewers.
    DUKAS_111090100_EYE
    'It shows a nicer way of life': meet the makers of the £100 viral Christmas ad. Hafod Hardware owners in Wales say simple message has struck a chord with viewers.
    £100 viral Christmas ad: At this time of year business is usually steady rather than spectacular at the Hafod Hardware store in the Welsh town of Rhayader. But this week it has been rather busier for Thomas Lewis Jones and Pauline Lewis, the shop’s grandson and grandmother team. A two-minute Christmas video advertising the traditional ironmongers on East Street starring Jones’s two-year-old son, Arthur, has gone viral. More than a million people worldwide have viewed the film, which only cost £100 to make, and the phone has been ringing continuously with people keen to explain how much it touched them.Pictured: Thomas Lewis Jones (R) with his son Arthur Lewis Jones at the counter Hafod Hardware store in Rhayader, mid Wales, UK. Thursday 05 December 2019.
    Re: Shop owner Thomas Lewis Jones has made a Christmas advert starring Arthur Lewis Jones, his two-year-old son costing only £100.
    Hafod Hardware in Rhayader, Powys, has been making festive adverts for several years.
    This year's advert sees Arthur setting up the shop along with members of his family.
    © Dimitris Legakis / Guardian / eyevine

    Contact eyevine for more information about using this image:
    T: +44 (0) 20 8709 8709
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    (FOTO: DUKAS/EYEVINE)

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  • 'It shows a nicer way of life': meet the makers of the £100 viral Christmas ad. Hafod Hardware owners in Wales say simple message has struck a chord with viewers.
    DUKAS_111090105_EYE
    'It shows a nicer way of life': meet the makers of the £100 viral Christmas ad. Hafod Hardware owners in Wales say simple message has struck a chord with viewers.
    £100 viral Christmas ad: At this time of year business is usually steady rather than spectacular at the Hafod Hardware store in the Welsh town of Rhayader. But this week it has been rather busier for Thomas Lewis Jones and Pauline Lewis, the shop’s grandson and grandmother team. A two-minute Christmas video advertising the traditional ironmongers on East Street starring Jones’s two-year-old son, Arthur, has gone viral. More than a million people worldwide have viewed the film, which only cost £100 to make, and the phone has been ringing continuously with people keen to explain how much it touched them.Pictured: Thomas Lewis Jones (R) with his son Arthur Lewis Jones at the counter Hafod Hardware store in Rhayader, mid Wales, UK. Thursday 05 December 2019.
    Re: Shop owner Thomas Lewis Jones has made a Christmas advert starring Arthur Lewis Jones, his two-year-old son costing only £100.
    Hafod Hardware in Rhayader, Powys, has been making festive adverts for several years.
    This year's advert sees Arthur setting up the shop along with members of his family.
    © Dimitris Legakis / Guardian / eyevine

    Contact eyevine for more information about using this image:
    T: +44 (0) 20 8709 8709
    E: info@eyevine.com
    http://www.eyevine.com
    (FOTO: DUKAS/EYEVINE)

    © Guardian / eyevine. All Rights Reserved.

     

  • 'It shows a nicer way of life': meet the makers of the £100 viral Christmas ad. Hafod Hardware owners in Wales say simple message has struck a chord with viewers.
    DUKAS_111090090_EYE
    'It shows a nicer way of life': meet the makers of the £100 viral Christmas ad. Hafod Hardware owners in Wales say simple message has struck a chord with viewers.
    £100 viral Christmas ad: At this time of year business is usually steady rather than spectacular at the Hafod Hardware store in the Welsh town of Rhayader. But this week it has been rather busier for Thomas Lewis Jones and Pauline Lewis, the shop’s grandson and grandmother team. A two-minute Christmas video advertising the traditional ironmongers on East Street starring Jones’s two-year-old son, Arthur, has gone viral. More than a million people worldwide have viewed the film, which only cost £100 to make, and the phone has been ringing continuously with people keen to explain how much it touched them.Pictured: Thomas Lewis Jones (R) with his son Arthur Lewis Jones at the counter Hafod Hardware store in Rhayader, mid Wales, UK. Thursday 05 December 2019.
    Re: Shop owner Thomas Lewis Jones has made a Christmas advert starring Arthur Lewis Jones, his two-year-old son costing only £100.
    Hafod Hardware in Rhayader, Powys, has been making festive adverts for several years.
    This year's advert sees Arthur setting up the shop along with members of his family.
    © Dimitris Legakis / Guardian / eyevine

    Contact eyevine for more information about using this image:
    T: +44 (0) 20 8709 8709
    E: info@eyevine.com
    http://www.eyevine.com
    (FOTO: DUKAS/EYEVINE)

    © Guardian / eyevine. All Rights Reserved.

     

  • 'It shows a nicer way of life': meet the makers of the £100 viral Christmas ad. Hafod Hardware owners in Wales say simple message has struck a chord with viewers.
    DUKAS_111090084_EYE
    'It shows a nicer way of life': meet the makers of the £100 viral Christmas ad. Hafod Hardware owners in Wales say simple message has struck a chord with viewers.
    £100 viral Christmas ad: At this time of year business is usually steady rather than spectacular at the Hafod Hardware store in the Welsh town of Rhayader. But this week it has been rather busier for Thomas Lewis Jones and Pauline Lewis, the shop’s grandson and grandmother team. A two-minute Christmas video advertising the traditional ironmongers on East Street starring Jones’s two-year-old son, Arthur, has gone viral. More than a million people worldwide have viewed the film, which only cost £100 to make, and the phone has been ringing continuously with people keen to explain how much it touched them.Pictured: Thomas Lewis Jones (R) with his son Arthur Lewis Jones at the counter Hafod Hardware store in Rhayader, mid Wales, UK. Thursday 05 December 2019.
    Re: Shop owner Thomas Lewis Jones has made a Christmas advert starring Arthur Lewis Jones, his two-year-old son costing only £100.
    Hafod Hardware in Rhayader, Powys, has been making festive adverts for several years.
    This year's advert sees Arthur setting up the shop along with members of his family.
    © Dimitris Legakis / Guardian / eyevine

    Contact eyevine for more information about using this image:
    T: +44 (0) 20 8709 8709
    E: info@eyevine.com
    http://www.eyevine.com
    (FOTO: DUKAS/EYEVINE)

    © Guardian / eyevine. All Rights Reserved.

     

  • 'It shows a nicer way of life': meet the makers of the £100 viral Christmas ad. Hafod Hardware owners in Wales say simple message has struck a chord with viewers.
    DUKAS_111090085_EYE
    'It shows a nicer way of life': meet the makers of the £100 viral Christmas ad. Hafod Hardware owners in Wales say simple message has struck a chord with viewers.
    £100 viral Christmas ad: At this time of year business is usually steady rather than spectacular at the Hafod Hardware store in the Welsh town of Rhayader. But this week it has been rather busier for Thomas Lewis Jones and Pauline Lewis, the shop’s grandson and grandmother team. A two-minute Christmas video advertising the traditional ironmongers on East Street starring Jones’s two-year-old son, Arthur, has gone viral. More than a million people worldwide have viewed the film, which only cost £100 to make, and the phone has been ringing continuously with people keen to explain how much it touched them.Pictured: Thomas Lewis Jones (R) with his son Arthur Lewis Jones at the counter Hafod Hardware store in Rhayader, mid Wales, UK. Thursday 05 December 2019.
    Re: Shop owner Thomas Lewis Jones has made a Christmas advert starring Arthur Lewis Jones, his two-year-old son costing only £100.
    Hafod Hardware in Rhayader, Powys, has been making festive adverts for several years.
    This year's advert sees Arthur setting up the shop along with members of his family.
    © Dimitris Legakis / Guardian / eyevine

    Contact eyevine for more information about using this image:
    T: +44 (0) 20 8709 8709
    E: info@eyevine.com
    http://www.eyevine.com
    (FOTO: DUKAS/EYEVINE)

    © Guardian / eyevine. All Rights Reserved.

     

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